PR with integrity, honesty & pURPOSE

People-powered communication that makes a difference.

Budgets are squeezed, talent is hard to come by, and yet you keep seeing killer campaigns that get you excited (they’re just not yours!). Whether you need a hand to get your next big idea of the ground, you need me to build your next big idea from the ground up, or you want me to take care of all the day-to-day grind for you, I’ve got you.

Proud pr services

PR for real-life humans

Proud PR offers agency service with freelance flexibility. So if there’s a brief I can’t tackle solo, I’m connected to a network of some of the UK’s most prolific freelance talent across PR, SEO and design - so if I need to make the Avengers Assemble, I can do that with ease. 

Here’s a little more about what I can help you with…

Featured
Campaign Planning & Delivery
Campaign Planning & Delivery

Campaign Planning & Delivery

I’ll work with you to devise, develop, and deliver PR campaigns that you tell your friends about over the weekend. We’ll get under the skin of what you want, then I’ll do the leg work to bring it to life. Importantly, I’ll make your life easier while we create the good stuff - not add to your workload.

Press Office Management
Press Office Management

Press Office Management

Your to-do list is as long as your arm and then suddenly a journalist gets in touch. The opportunity is great (or maybe it’s more of a crisis comms situation…) but you just - don’t - have - the - time! Leave it with me - working with journalists is my bread and butter, so let me keep that ticking along while you focus on the to-do list.

B2B & Corporate Comms
B2B & Corporate Comms

B2B & Corporate Comms

Because landing on LadBible might be great, but sometimes Accountancy Age is where it’s at. I have a deep understanding of trade media in various industries and it’s a space I love to work in.

Strategy & Consulting
Strategy & Consulting

Strategy & Consulting

Tackling a new niche? Launching a product? Not sure if your current strategy is doing the trick? Sometimes you just need a second pair of eyes, so let’s have a chat. I’ll be your eyes and ears to make sure everything is watertight, giving you the kind of advice you’d want your best friends to give.

Training & Development
Training & Development

Training & Development

Give someone a fish you feed them for a day, teach them to fish and you feed them for a lifetime (although I don’t want to spend my lifetime eating fish to be honest). I offer bespoke training plans for agency and in-house PR teams, along with tailored 121 development sessions for your team members.

About Proud PR

Hi, I’m Iain

I’ve been in the PR game for a good few years now, wearing various hats along the way. I genuinely love what I do, and I want you to as well. There really are few things that make me happier than seeing clients in the national news, or on that one website they’ve been desperate to land on.

Some years ago the PR world led me straight into burnout. I don’t need to tell you how bad that was, I’m sure you can guess. In that moment a desire was born to do PR differently. A human approach to public relations, powered by like-minded people with a common goal. 

Purpose-driven PR, powered by real people, all with one common aim - creating something we can be proud of.

As well as PR (which my Mum calls my “real job”) I’m also a passionate Yoga teacher, so if you want some workplace Yoga then I can do that too! I’m also a loving Dad to a semi-feral cat named Lulu, whom I share a home with in Leeds alongside my lovely boyfriend.

Happy Clients

  • “Working with Iain is effortless. He comes to the table with great ideas and a clear path of execution and does it all with a warm and welcoming personality. His communication is outstanding - you’re never left not knowing what he’s doing or where he’s at with a project and he’s always one step ahead in thinking about what’s next and what we can do to improve results. I couldn’t recommend him more highly.”

    Jess Simms, CEO and Brand Marketing Strategist at The Doers

  • “I have worked with Iain and the Proud team for a few years now. Firstly meeting Iain when we worked together when he led the ULaw account as an agency account Director, then when ULaw appointed him to lead their PR at Proud… Hugely capable, creativity at the core of every campaign and a very competent finisher. The PR led by Proud delivers results and column inches of press coverage. Iain also has the ability to take an idea, morph it a little then own it and make it work. Thoroughly recommend Proud for all things PR and Comms.”

    Rob Forbes, Communications and PR Director, Global University Systems

  • “Iain at Proud PR has consistently delivered outstanding results through their PR campaigns for the University. He has consistently demonstrated the expertise needed to ensure our brand receives the attention it deserves. Highly creative, Iain has been able to identify unique angles and stories that resonate with our target audience. From crafting compelling press releases, securing media coverage to designing exciting PR campaigns, our results speak for themselves. Iain’s professionalism, enthusiasm and commitment to our success have made him indispensable to our PR activity. I would have no hesitation in recommending Iain Ross and Proud PR to any business seeking exceptional PR services.”

    Lysette Gauna, Head of Brand & Content Marketing at The University of Law

PR & Marketing Blog

I have a lot of opinions, but lucky for you what you’ll mostly find here are my views on the wonderful world of PR and marketing.